sonnet insurance

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PRODUCT

Sonnet Home & Auto, a Canadian insurance company that offers easy-to-understand online insurance for young adults.

INSIGHT

The generation that is starting to need insurance aren't considering Sonnet
because they don't consider insurance at all. They think they're invincible to the world.

CONCEPT

The future's unknown, but not unprotectable. Don't leave it to chance.

TRADITIONAL: TEAR-OUT FORTUNE TELLER PRINT AD

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DIGITAL: INSTAGRAM ANIMATIONS

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